Hi, I'm Holly.

I've spent most of my working life in events and hospitality, trade shows, conferences, festivals, concerts. I love a room full of people who came for the same reason.

Holly Ridge is what happened when I stopped producing other people's gatherings and started producing my own. On the events side that means pop-up and recurring markets, festivals, and competitions with real local makers. On the experiences side it means paddle boarding, hiking, outdoor adventures, retreats, and social hours, the outdoor days that get you on the water, up the trail, and around a table with people you just met.

I want to create a culture, not just one market or one event. Something larger that brings people together.

Every one of them is personally produced. I'm the one walking the layout at sunrise and the one waving you out of the parking lot at the end. I'm funny, quirky, a mistake maker, a human lover and a dog lover even more. Adventures rule and so do events, you can count on Holly Ridge to keep it exciting, and on me to bring the laughs.

Where you'll find us

Prescott, North Scottsdale, Cave Creek, Phoenix and the Valley, Sedona, Flagstaff, and anywhere in the high desert worth gathering. If you've got a venue, a cause, or a company that needs its people brought together, I'd love to hear about it.